Google Advertising
The image (below) of a Google search on 'entertainment books wellington' had our search engine optimised (SEO) St Mary's site at the top of the organic (free) Google listings for several weeks in both mid 2007 & 2008. This ad which pointed to a website page promoting the books, and including a PayPal credit card payment link, resulted in many sales during 2008 of this $60 product. Check on this search term now - it is likely that our 2009 campaign has it top again. It also ranks very high in Yahoo too!
As well as optimising websites and webpages so that they rank high in the search engines for strategic keywords and keyphrases, we also ensure high rankings in Google by designing and implementing Adwords campaigns. Depending on 'bid' prices our key words/phrases usually appear high on page one of Google. The following Adword is an example:
Our adword 'Human Hair Extensions' here ranks as #3 on page 1 of Google on the key phrase 'hair extensions'. This ad has been running for several months now and regularly draws business for Shadz Hair Art in Wellington.
Google Adwords and Google Adsense are ideal ways of marketing your own products or of benefitting financially from others' marketing of their products, respectively. You can learn more about these two Google products on this Google website.
A sample of Google Adsense advertisements is on the right column of this page. You'll note that the ads appearing there are relevant to the content of this page. When visitors to this webpage click on one of these ads, Google pays Value Websites a small fee. Many clicks means many small fees. Go on, why don't you click on them and do us a favour!
We were introduced to Google Adwords marketing by the definitive work on the subject by Perry Marshall, 'The Definitive Guide to Google Adwords'. Whether or not you purchase this product, Perry offers significant free insights to those interested in registering on his site.
So you have a product or service that might benefit from Adwords marketing - then give us a call. Alternatively, you might like to monetise your website using Adsense - we can help with that too! Check our Web Services Pricelist for an indication of prices for these services.
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